To Those Listening...

2024 has been a challenging year for me. I started the year with essentially nothing.

Right before the new year, I was laid off, had to move back home from my first “big girl” apartment, and was still healing emotionally from a tough heartbreak. Despite these setbacks, I found the strength to keep moving forward. Honestly, I didn’t know which direction to take and felt completely lost.

The job market wasn’t great (and still remains a bit shaky in the tech industry), but I made the decision to go all-in on my business full-time. That became my main focus for the year.

In 2023, I found myself constantly putting my wants and needs aside to please others. While I don’t regret those experiences, I realized I had been conforming to fit someone else’s convenience instead of fully owning and celebrating all I had worked for. It was a difficult realization, but an important one. When I set my intentions for 2024, I told myself it would be my “yes” year. I committed to saying “yes” to as many opportunities as I could and focused on my personal and professional growth.

The majority of 2024 was spent trying everything I could think of to gain clients, market my business, meet new people, expand my network, and build my life in the midst of it all. I often found myself questioning my worth, wondering if I was on the right path, and how sustainable this journey was. Despite sharing positivity outwardly, I struggled with self-doubt and worry internally.

That’s also why I didn’t produce as much content around self-confidence and vulnerability. I didn’t feel like I had much to give.

I felt guilty about my inconsistency with my personal brand, something that has always been important to me. I started this blog during a time of confusion, using it as a way to fill my time. I still remember the excitement I felt when I envisioned this platform and what it could become.

Through it all, I’ve learned not to abandon my creations. One of the most important lessons I’m teaching myself is to be more disciplined and consistent with the things I want to create and share with the world.

This post isn’t meant to add value to your day, and I apologize for that. But it’s here as a reminder—for you, for me, and for anyone who needs to hear it—that sometimes, being in survival mode keeps us from doing what fuels us. And I’ve learned that this mentality only drains us—it never serves us.

I’m sharing this as a way to hold myself accountable—not just to you, but to myself. I am committed to being more consistent and sharing more in 2025. I’m also eager to connect with the people who resonate with what I share.

I’d love to hear about your year. If you’d like, reach out via DM, leave a comment, or connect with me however feels right to you.

Happy Holidays,

xx

Sim